Private Guide Bulgaria is the inbound travel brand of Lemon Tours LTD, a fully licensed and insured tour operator based in Bulgaria. Since 2012, we’ve partnered with travel agencies in the Americas, Asia, Australia, Africa, including the USA, Canada, Japan, China, India and beyond to deliver unforgettable Balkan itineraries.
Credentials:
Whether you’re arranging an FIT escape, a corporate incentive, or a multi-country group tour, we deliver complete ground services in Bulgaria and across 10+ Balkan countries.
From airport meet-and-assist to hotel bookings, transportation, and expert guiding, every detail is handled to ensure your clients enjoy a seamless travel experience — while you enjoy peace of mind.
We understand that every agency has unique needs. That’s why we create flexible, fully managed programs — from city sightseeing and cultural routes to MICE events, special-interest tours, and custom itineraries designed exclusively for your clients.
Our experienced team coordinates transport, accommodation, activities, and on-the-ground support, allowing you to focus on your customers while we take care of the logistics. With local expertise, trusted suppliers, and a commitment to excellence, we make it easy to offer unforgettable Balkan journeys.
Complete on-the-ground solutions for your clients, including reliable transport, quality accommodation, guided tours, and curated activities across Bulgaria and the Balkans.
Professional meet-and-greet service to welcome your clients upon arrival, ensuring smooth transfers and a great first impression.
Private cars, vans, and coaches for individual travelers or large groups, coordinated with flight schedules for seamless travel.
Custom programs for incentive trips, conferences, and leisure groups, designed to match your client’s interests and budget.
English-speaking licensed guides who are knowledgable about the local history, culture, cuisine, events, and more.
We can organize translators in other languages upon request to deliver informative and engaging tours.
Handpicked hotels in prime locations, from city centers to resort areas, meeting a variety of standards and preferences.
Custom packages to enjoy the sun at the top beaches in Bulgaria, Albania, Montenegro, or Croatia.
Premium private tours for discerning travelers seeking authentic experiences and personal attention.
Guided tours in key Balkan cities with cultural, historical, and themed options for different client interests.
Modern, comfortable vehicles for all group sizes, with professional drivers and flexible schedules.
Culinary routes, cultural journeys, religious heritage tours, and wine tasting experiences tailored to niche markets.
Engaging programs for corporate groups, from outdoor adventures to creative indoor events.
Fast support for your clients, ensuring smooth operations and peace of mind throughout their trip.
Hiking, biking, boating, and other soft adventure activities for leisure groups and active travelers.
Let us be your Destination Management Company and build your next Balkan program together.
Send us your details to receive a custom quote.
EXCELLENT Based on 232 reviews Posted on adventuresincrazydad2025-10-04Verified Excellent experiences We did two tours. Rila Monastery with Simeon and Plovdiv with Nemko (“Nick”). Both were terrific. Both spoke English, Nemko is a native speaker having grown up in the US; Both were very knowledgeable and helpful and easy to speak with. In Rila we went to the various museums which people in group tours weren’t doing. We saw a ton in Plovdiv.. Do not miss the mosaic museum.Posted on renuka2025-09-26Verified Balkan adventure We have just returned from a 12 day Balkan tour crafted by Adriana-Slovenia, Croatia , Bosnia and Montenegro- she was great at communicating promptly from the beginning and accommodated all our requests thus making our tour memorable. We managed to see both Plitvice and Kraka national parks, lake Bled , Kotor bay , Mostar amongst other iconic sites . Some tours were included but we had enough free time to do things on our own . Being a private tour we had total flexibility. I would highly recommend ‘ Private guide Bulgaria ‘ tour companyPosted on Alex C2025-09-25Verified Best Tour ever! This was the smoothest and most amazing experience. Adriana was incredible with her coordination and planning of the trip. Kiril was a fabulous, knowledge, flexible, and funny tour guide. I highly recommend this company and team.Posted on Peter E2025-09-24Verified Great organisation, fantastic guides and a wonderful country Organising the trip with Hristo was very quick and easy. He put together some options for me, tweaked them based on my flights and availability, then firmed everything up very quickly. Super easy and responsive and he answered all my questions promptly.When I landed in Sofia, the weather was great and my guide Pavel picked me up. Again, super easy and efficient, all done through email and WhatsApp. Bulgaria itself is absolutely beautiful. Very peaceful, great food, great weather, lots to see and do, and friendly and chill people. Pavel and I packed a lot into 5 days! We checked out Sofia, Plovdiv, the Rila and Bachkovo Monasteries, the Buzludzha Monument, a visit to Koprivshtitsa, Thracian tombs and much more. There is so much history, nature and culture to explore, it was all amazing. Pavel was super friendly and knowledgeable, and really helped me better appreciate all the sites we checked out and go deeper into the history, politics and culture behind the amazing churches, monuments, ancient ruins, traditional Bulgarian architecture, communist buildings and wonderful nature. The traditional Bulgarian food is super nice and healthy too. Banitsa and yogurt for breakfast, shopska salad, tarator soup, amazing stews with slow cooked meats and spices. All super fresh and healthy and just goooood 😋My personal highlight was probably... Koprivshtitsa. A really pretty town that was like something out of a dream. Very tranquil, birds singing, surrounded by stunning forrests, and wonderful traditional architecture. A must see. If you're reading this and thinking of going... just do it! The Private Guide Bulgaria team are great, super efficient and organised, excellent guides, and the set up allows you to just focus on enjoying the trip and not worry about driving (on the other side of the road 😁) etc.Definitely learn some of the language - basic greetings, how to ask for a table, order a coffee and beer etc. You don't have to but, tbh it helps you immerse yourself more. Overall highly recommended 👌 I'm already planning my next trip.Posted on Oak B2025-08-12Verified Buzludja Monument The tour was punctual, with a comfortable and well-kept vehicle. Our guide was not only friendly but also incredibly knowledgeable, offering fascinating insights about the monument’s history. We were picked up and dropped off right at our accommodation, making the entire experience hassle-free. It was a memorable and informative day, and I highly recommend this personalised tour for anyone interested in Bulgaria’s hidden gems!Posted on Kevin M2025-06-24Verified This was the trip of a lifetime! We just returned from a 12 day journey through Slovenia, Croatia, Bosnia, and Montenegro and this was without a doubt one of the best trips we’ve ever taken.All the important details were thought through including destinations, scenic routes, excellent itineraries, and seamless logistics. The mix of cultural depth, local experiences, natural beauty, and time to relax felt perfectly tailored to what we were looking for. Hristo was our planner and Mido was our guide - they were both great.Standout moments included:- Guided tours of the old towns of Zagreb, Ljubljana, Kotor, Sarajevo, Spit, and Dubrovnik with incredible local guides- A stunning drive through the mountains of Montenegro- Flexible driving schedule and stops that catered to our needs- Thoughtful restaurant recommendations we never would’ve found ourselvesThe planning team was responsive, insightful, and flexible (especially since we planned this trip last minute with about a week until departure). We felt cared for and supported the entire time, without it ever feeling over-scheduled or cookie-cutter.If you're looking for the best way to explore the Balkans - this is the way to do it!Posted on Waterloonie2025-06-24Verified Highly recommended. You can really depend on Private Guide Bulgaria to arrange the perfect tour for you and your group. Adriana and her team designed an outstanding first rate private Balkan tour for my wife and me. Airport pickup, intimate 4* boutique hotels right in the heart of every town, the best private guides and drivers to take us from city to castle to fortress to town to winery to village to city in Transylvania to Bulgaria to Macedonia. Perfect personalized service from an expert tour company. It is often difficult to know whom to trust, but you can 100% trust and count on this company.Posted on MousieTravels2025-06-13Verified They do ALL the work! All you have to do is Show Up and Enjoy Yourself! Absolutely Incredible!! From beginning to end, Adriana was available and answered all of my questions. She put together a fantastic plan for me to see the many historical places of interest in Bucharest and Brasov, Romania. One of the best parts was that I had nothing to worry about planning-wise, other than showing up. As someone who almost exclusively plans and books her trips without assistance, it was nice to let someone else take over. I found the prices to be fair considering the services that were being provided and what was included. There was always communication. A couple days before my Romanian trip, I was contacted and given the names of my tour guides and a review of my itinerary to make sure everything was just right. I loved that! The guides that were chosen were also of high quality. I will soon find myself abroad again and will be utilizing this service for a brief stop in Bulgaria and knowing how good my Romanian trip was, I have nothing but eager anticipation to work with this company again. When you find a great place to work with, you stick with it. Loyal customer!Posted on Mark87682025-05-14Verified Simeon was great! knowledgeable, considerate and kind. A very enjoyable tour :-) Simeon was great! knowledgeable, considerate and kind. A very enjoyable tour :-) Good comms, easy booking, would recommend.